Designing a cohesive visual system for a trade show booth

I recently worked on a full visual setup for a company specializing in scientific and research equipment, including advanced microscopy solutions
The challenge? There was no formal brand book — so I defined the visual direction based on existing materials and competitor research.
The goal was to create a consistent and recognizable system that works across different formats and booth configurations.
My work included:
• booth graphics design
• custom icon system
• 5 presentation banners
• ensuring visual consistency across all materials


Examples of graphics

Explore my work further in this short animation I’ve created.

Music track: Information Flow by Aylex
Source: https://freetouse.com/music

The visual brand identity prepared for the assessment of the Brand Designer Course

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Propositions of logo for Madrid Design Centre- architectural department of company based in Madrid
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